Oops - Seth Godin is not perfect
Well, the ugly side of the Creative Commons License got exposed via the naivete of one brilliant marketer, Seth Godin. The big oops is detailed here and Seth encourages us not to buy the book, because we can get it free (assuming we want to help HP out and buy a bunch of print cartridges if we want it in print form) off the internet.
Publishing is going through massive change (just ask the major record labels what Steve Jobs did to them this week) and I’m sure we’ll see more change - but lets not be “bleeding edge” and then get surprised when things work out slightly different than we expected.
Being agressive and trying new things will not only give us the possibility of breakthroughs, but also the possibilities of breakdowns. Don’t sign up if a couple of bruises and scrapes will make you sit out for a while.