Now that’s what I’m talking about - cell phones everywhere!
Tatum Anderson, writing for the BBC, delivers this article today from Delhi. Half the world that currently doesn’t have cell phones is getting creative in finding ways to afford them, use them and profit from their use. Farmers are even getting better prices for their crops due to greater access to information.
While in this blog, you’ve read me postulating regarding the advent of media on phones as the new “iPod”, but this is fundamental change that ulimately can enable worldwide use of phones for media. If farmers don’t get better prices by using their cell phones, there is no perceived value for the phone. This alone will make a huge change in adoption rates and the interest in the carriers and manufacturers serving these geographies.